Marketing Mistakes Big Companies Make And How To Fix Them
Marketing is notoriously an afterthought in most large organizations’ priorities. It is typically the last order of any business presentation and is treated as a business necessity that perplexes analytical leaders. The truth is marketing has the power to impact change, evolve and shape our culture, and demonstrate how an organization can benefit people’s lives. […]
My Top 5 Picks for The Most Diverse Home Builders
Companies benefit from their dedication and commitment to operationalizing diversity, equity, inclusion, and belonging (DEIB) into every aspect of their organization. Organizations that truly have a reflective DEIB strategy have a competitive advantage over their competitors. They benefit from increased employee morale, engagement, productivity, and idea creation. Not only that, but your organization is much […]
How Your Leadership Team Can Effectively Use Collective Power Towards Authentic DEIB
Collective power has purpose in that it holds us all accountable on an individual level to the disparities and exclusionary biases we all hold. It allows us to put our individual powers together to unsettle these disparities on a personal and professional level; creating a work environment where everyone can feel comfortable bringing their whole […]
Diversity vs Inclusion: How Your Workplace Can Exhibit Both In An Authentic Way
In order to optimize diversity in the workplace, your organization must hold space for inclusion. Diversity of experience, ethnicity, race, culture, gender, ability, and sexual orientation is important to how the workplace looks. However, inclusion is important to how your workplace feels. Inclusion in your organization’s workplace should feel like everyone can bring their individualized […]
Beyond the Statement: A Call for Allies, Listening, and Leadership (Part Two)
It’s been four months since Breonna Taylor’s death by Louisville Metro Police officers Brett Hankison, Jonathan Mattingly, and Myles Cosgrove. While Brett Hankison was fired as of June 23 for violating policy on the use of deadly force (which he has appealed), the other officers have only been placed on administrative leave. Neither of the […]
Beyond the Statement: A Call for Allies, Listening, and Leadership (Part One)
On February 23, 2020, Ahmaud Arbery, a 25-year-old, unarmed black man, was fatally killed while jogging in his neighborhood. Breonna Taylor, a 26-year-old black woman, was fatally shot in her home by plainclothes Louisville police officers on March 13, 2020, after being suddenly awakened by their invasion into her home. (The three officers have yet […]
Igniting Change through Community Board Service
“Never doubt that a small group of thoughtful, committed citizens can change the world; indeed, it’s the only thing that ever has.” – Margaret Mead Strong conviction fuels those who are impassioned to contribute to change or to be the spark that shifts policies, systemic systems, and community perceptions. Many of us have that fire […]