How Your Organization Can Embrace Diversity of Experience
Recognizing and embracing diversity of experience is integral to being a thoughtful and successful organization today. Not just for your employees, but also to grow your market share. Companies that do embrace diversity of experience have higher innovation revenues; and are 45% more likely to capture a larger portion of the market. (Harvard Business Review) […]
How to Approach Corporate Social Responsibility With Finesse and Integrity
A lot of companies have integrated corporate social responsibility (CSR) into their business model. It is a way to connect their mission with their values in order to engage with the community. But, the important question that companies can ask themselves when they are focusing on CSR is: “Are we integrating CSR because it looks […]
How To Leverage Your Personal Brand and Identity
Leveraging the identity for your personal brand can be a tactful task to accomplish. Authenticity, individuality, and sincerity are a few elements that you should incorporate when you’re in the process of repurposing and redeveloping your brand and identity framework. Utilizing your voice and curating your public image during the process can be beneficial because […]
What is Diversity of Thought?
It’s been one year since our social media feeds saw an influx of support for social justice movements and a plea for change within our justice system or any systemic structure that perpetuates discrimination. During the summer of 2020, we saw many people challenge themselves to learn and have hard conversations; we witnessed companies holding […]
The New Way to Network: Prosperity In Authentic Connection
Over the last year, we’ve seen many industries and otherwise standard best practices change with the times. Along with products and services, the way we network in business is changing, and I believe for the best. We’ve all evolved from handshakes to waves, in-person interviews to virtual exchanges, and we’re growing past the dated and […]
When Is It The Right Time To Hire An Outside Marketing Agency?
Most marketing leaders and brand strategists who have led a successful marketing campaign can attest, it takes a village. Many key players can take an idea from conception to completion, from copywriters to social media managers to the stakeholders whose sign-off is imperative to getting any project properly financed and launched. While most companies and […]
Beyond the Statement: A Call for Allies, Listening, and Leadership (Part Two)
It’s been four months since Breonna Taylor’s death by Louisville Metro Police officers Brett Hankison, Jonathan Mattingly, and Myles Cosgrove. While Brett Hankison was fired as of June 23 for violating policy on the use of deadly force (which he has appealed), the other officers have only been placed on administrative leave. Neither of the […]
Beyond the Statement: A Call for Allies, Listening, and Leadership (Part One)
On February 23, 2020, Ahmaud Arbery, a 25-year-old, unarmed black man, was fatally killed while jogging in his neighborhood. Breonna Taylor, a 26-year-old black woman, was fatally shot in her home by plainclothes Louisville police officers on March 13, 2020, after being suddenly awakened by their invasion into her home. (The three officers have yet […]
Reciprocal Networking: Nurturing vs. Building
I consider myself a consummate network nurturer – a service-oriented business development builder of remarkable people. When I meet a new connection, I’m notoriously eager to inquire about their day, their hopes, and their dreams. I listen for commonalities we share and potential introductions that might be of benefit to their journey. For me, this […]
Empowering Teams
Have you ever had that supervisor who incessantly micromanaged the “ish” out of your work project? I mean all up in the weeds of every minute, step, and detail towards completion – as if to suggest you’re either incompetent or untrustworthy. What is that about? And how on earth is that successful team management? Well, […]