Top 5 Marketing Practices to Connect with Womxn Customers In An Authentic Way

Portrait of Mixed Aged Multi-Ethnic

Women make up the majority of the buying decisions across many categories of businesses. In fact, 85% of purchases are made by women in the U.S.; and women account for $31.8 trillion in global spending. Unfortunately, this statistic is excluding trans women, as the group has been largely overlooked or excluded from most advertising and […]

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